Cairn digital, filling voids
Designed and built to launch the new brand in 2015 - 16, the website has achieved outstanding results for Cairn Housing Association. Like many larger housing associations the omnipresent issue of ‘voids’ can be very costly and wasteful. The system is linked to a number of large property site such as RightMoves and Zoopla; one of our tasks is to push potential customers to specific void properties in geographical areas where there may be a number of void developments. In 2016 - 17, using targeted SEO and Adwords, we promoted over 300 conversions to the site saving thousands of pounds.
Bringing annual reports to life
This year, rather than produce thousands of printed copies of a dry annual report that few people will read we thought why not animate a short film highlighting the best moments of 2017. The brand has developed since the rebrand and we now have a significant body of illustrations which lend themselves beautiful to tell the Cairn story in an engaging and fun way.