intandem, a brand that connects young people and mentors
A project sponsored by Scottish Government and delivered by Inspiring Scotland, connects disadvantaged young people in Scotland with suitable volunteer adult mentors. The brand is very gentle appealing to both young people and and adults equally. Workshops were a critical element to reaching an appealing conclusion.
A taste of success
A mix of photography and illustration to engage across key audiences in a warm and friendly approach was used. The last reporting period showed over 200 recruited volunteers and almost 150 trained and selected. Momentum is building – and some of the changes in young people’s lives we are hearing of already are incredible. To date, the project has over 50 matches running across the country.